Chad Cherf will lead CARDWATCH Sales, Business Development, and Product team.
Bonita Springs, FL. Release: August 17, 2020.
CARDWATCH today announced that Chad Cherf has been selected as the new Chief Innovation
Officer. Cherf will assume the new role on 17 August 2020.
“I can think of no one better to lead CARDWATCH. Chad’s experience in dining technology,
especially in the Senior Living vertical, combined with his 20-year career in Operational
management and strong core values—make Chad the perfect choice to lead CARDWATCH,” said
Gary McMullen, CARDWATCH President.
“I am honored to be selected as CARDWATCH’S next Chief Innovation Officer. It is a privilege to
be part of an organization that delivers high-quality services and innovative solutions to North
America’s Senior Living Communities. We are an organization led by a purpose – to make a
positive, meaningful impact in the lives of Seniors. I will do my absolute best to provide
products and services that enable our Senior Living leaders, Residents, and their support
network to fulfill their passion to make a difference and drive value.”
“I bring unique perspectives on the Senior Living business environment, having had a true
multi-faceted career journey,” said Cherf. “I’m excited to continue that journey with
CARDWATCH to transform technology in Senior Dining, to deliver high quality, meaningful
results for North American Seniors, while raising the bar for the entire industry.”
Prior to his new role as Chief Innovation Officer, Cherf served as an advising director of kitchen
technology for Reef Technology, a subsidiary of Softbank. Before Reef he was a Senior Director
with Matrixcare, where he provided dining solution consulting, project management, and
training/implementation guidance to over 300, top-rated, North American Senior Living
communities. Cherf has spent the last 15 years in dining service technology with 20 years prior
in Hospitality operational excellence.
Name: Chad Cherf, CIO firstname.lastname@example.org,
Name: Tori McMullen, email@example.com Head of PR & Communications